Free Tools

Steal these. They're free

The same checklists and one page plans Pravin uses with founders. No sign up. Open one, print it, use it this week.

See all 8 tools PDF downloads · Free forever

The toolkit

Pick what you need

01 Plan

Marketing plan one pager

Your whole marketing plan on one page. Fill it in, pin it up and work from it every week.

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02 Plan

One page EWOM plan

Plan how customers will talk about you. A simple page for engineered word of mouth.

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03 Checklist

Brand basics and brand voice checklist

Decide how your brand should sound, then check every post, page and pitch against it.

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04 Checklist

Brand basic checklist

The basics every brand needs in place before it spends a rupee on ads.

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05 Checklist

Brand identity checklist

Logo, colours, fonts and tone. Make sure every touchpoint looks and feels like you.

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06 Workbook

Brand basic workbook

Guided questions that help you write down what your brand stands for, and for whom.

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07 Checklist

Recording checklist

Light, sound, frame and script. Run through this before you press record.

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08 Guide

Global referral strategies

Practical ways to get more referrals from clients and partners, wherever they are.

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Want to go deeper?

Books, games and kits that build on these tools.