Combat Culture - Pravin Shekar | Outlier Marketer


Combat Culture


The KRAV MAGA Way to Business Resilience





When somebody is attacking you full frontal, you’ve got to get out of the way.

Move diagonally creating your own space, before your next counter move.

The most critical business mindset is the will to survive – and SUCCEED.

What does Krav Maga have to do with business survival? Everything!

Developed for the Israeli security forces, Krav Maga combines the best of the available martial art techniques and philosophies.

With the eye of an outlier marketer, I draw parallels between the many lessons imparted by my late guru, Krav Maga Sreeram, and my experience in business, strategy, and marketing.

Combat Culture is a collection of these lessons through stories and business takeaways.

If you believe you are stuck, remember, there is always an escape from any chokehold!

COMBAT CULTURE: Survive, and succeed