What is the success measure of your exhibit?
Why are you exhibiting? What is the purpose? Are your plans and tactics aligned?
A clear purpose, aligned tactics and in-depth metrics show the path to ROI, growth – and profitability. Check out the exhibition metrics infographic.
The success measure from an exhibit: Generated leads that convert to paying clients/customers.
If you want to maximize returns from exhibition participation, get in touch with firstname.lastname@example.org .
Check out my new book DEVILDOESCARE on Amazon: for Outlier Guerrilla tactics for the bootstrapped entrepreneur and marketer.
– – – MAKE IT COUNT – – –