THREE. A number one ought to keep in mind.
What does three have to do with networking, you may ask…
Quite a bit! A lot of “threes” already out there…
Olympic medals: Gold, Siver, Bronze.
Photographers: the rule of thirds.
Three buckets for the contacts you meet: Hot, Warm, Cold
From my personal experience, I can definitely state that it takes at least three visits to a particular event for your name/face to register: For recall! Unless you are Tom Cruise!
It takes at least three visits for you to leave a lasting impression – when you are actively networking. Mere attendance is not enough. You’ve got to make it count!
is the max that people would remember, provided the keywords have some punch! For example, if you stay your interest is in coin collecting or watching TV, there’s nothing new (and excruciatingly boring). If you have a unique keyword that defines YOU – example, I am an “Expression Catcher”; this is tagged on to you in the listener’s mind map. Up to three keywords means the recall would be quicker the next time. As an aside, “I love you” –also three words, but would recommend holding off on that in a networking meeting!!!
to define you/your company!
<=3: That’s it. Try it out. It is short, hopefully sweet, but definitely easy to remember. If you can knock ‘em out with one or two, please do so. Brevity is important. But so is differentiation!
Three things to remember you by…Get it ready. MAKE IT COUNT!
….Part of my “BE Shameless” series.